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Haale

Wellness at your fingertips

HAALE is a Stockholm based tech-company, founded in 2023 by Petra Thoms and Olof Jakobsson with a collective experience of over 15 years in Tech start-ups, product design and business development.

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Haale Logo

Why Haale?

Available in: Nordics

Haale is a Stockholm-based wearable tech brand combining Scandinavian design with meaningful health insights. Built on a mission to make health data accessible and understandable, Haale creates smart, elegant wearables that fit seamlessly into everyday life. With a growing user base across the Nordics and a strong focus on usability, affordability, and design, Haale stands out as a future-facing brand in the health and wellness space.

Recognised by leading Swedish tech reviewers for its intuitive approach and exceptional value, Haale brings consumer-friendly innovation to a fast-growing category — with strong retail potential across both lifestyle and tech channels.

No subscription is required, so you can enjoy all features without ongoing costs, making HAALE a hassle-free choice for everyday health and activity tracking.

HAALE PRODUCTS

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Wearables

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Understand your sleep, activity and stress levels through real-time health data. HAALE looks just like a regular ring, while collecting valuable data about your body around the clock.

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Why Partner with CMS & HAALE?

CMS Distribution is working closely with Haale to connect this innovative Nordic brand with retailers and resellers across the region. As a local distribution partner, CMS ensures that bringing Haale to your customers is seamless, supported, and scalable.

Together, CMS & Haale make cutting-edge wearable health tech accessible, secure, and stress-free — right here in the Nordics.

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