Sphero: Redefining Play

Sphero began the connected play revolution in 2010 by creating something unlike anything – and they have never stopped. By fusing robotic and digital technology into immersive entertainment experiences that ignite imagination and defy expectation. Optimised by data and powered by fun, these ever-evolving experiences are changing the way the world thinks about play.

Sphero 1Originally launched in 2011 by Orbotix, Sphero is a completely new type of game system. It’s the world’s first robotic ball that users can control from their smart phone or tablet. But that’s just the beginning, Sphero is a sophisticated and multi-functional robot.

Users can drive, play table-top and multiplayer games, hold it in their hand to use it as a controller for on-screen gameplay, learn basic programming and even play augmented reality games that are unlike anything else.

In August 2013, Sphero 2.0 was introduced. A faster, brighter, and smarter version of the original, Sphero 2.0 was completely re‐configured for an entirely new and more accurate driving experience.

Rolling at speeds of up to 7 feet per second, it’s 2x faster than the original version. With new multicolour LEDs, it’s also 3x brighter and comes with two ramps so you can catch big air right out of the box. Users can also upgrade their Sphero with the purchase of a nubby cover for ultimate off‐road capability.

SpheroThe most famous of the range is BB-8™ – the app-enabled Droid™ whose movements and personality are as authentic as they are advanced. Based on the users interactions, BB-8 will show a range of expressions and perk up when the user gives voice commands. The Droid explores autonomously, the user can guide BB-8 themselves, or create and view holographic recordings. BB-8 is more than a toy – it’s a companion.

With over 25 Apps now available on iOS and Android, users will never run out of ways to play. Powered by induction charging and an internal smart robot, Sphero Glows in millions of colours and is pet proof, waterproof and ready for any adventure.

As the industry leader in Connected Play, Sphero are defining the future of fun. Founded by Ian Bernstein and Adam Wilson, passionate robotics and software engineers, they create connected toys, fusing emerging technology with the latest innovations in robotics. Unlike traditional toys, their robots and software allow users to create ever-evolving experiences – changing the way people play, learn and explore.

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